John McCarus (Founder & CEO - Content Ink)

John is the Founder and CEO of content consultancy - Content Ink. The firm is dedicated to helping brands and media companies advance their commitment to original digital content as a core component of the modern marketing mix. The firm also serves as a connector and promoter of key players, projects and events that advance the digital content marketplace. Through its executive search practice, Content Ink works with clients seeking leaders with digital content experience. The firm specializes in finding and developing the new breed of content creation, marketing, strategy and sales leadership that is mission critical to the digital marketing ecosystem. Prior to founding Content Ink, John built and ran the social content practice @ Digitas. He is also a co-founder of the Digital Content Newfronts.

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