Here's where you'll find Matt Farber (President - Matt Farber Enterprises)
June 23, 2017
1:00 PM - 1:45 PM 45 minutes
Should Brands Make Their Own Content?
Add to Calendar 06/23/2017 13:00 PM 06/23/2017 13:45 PM America/Los_Angeles Should Brands Make Their Own Content? Marriott, Fandango, Mtn Dew, and many other brands have moved beyond just working with creators to building in-house content studios and creating their own content. But is this a good idea? Can brands create compelling content that feels natural and also promotes their products and services? Or are they destined to fail? This session brings together some of the top creators and brands to share what’s working, what isn’t, and what the future looks like. | Room 304CD | false MM/DD/YYYY