Zach Blume is the Managing Partner of Portal A, an award-winning content studio that develops, produces, and distributes video entertainment for the digital generation. Portal A is independently owned and operated, with a team of 30 staff in its San Francisco and Los Angeles offices. Portal A works with the top global brands in the U.S., including YouTube, Google, Lenovo, NBC Universal and Universal Pictures, as well as creating independent, original projects for multi-platform distribution. Portal A’s work has been seen nearly a billion times, and the company is widely known for the critically acclaimed annual YouTube Rewind video. Blume is responsible for overall business strategy, growth, and client and partner relations. Before founding Portal A with partners Nate Houghteling and Kai Hasson, Blume directed political, nonprofit and corporate communications campaigns nationally. Blume grew up in Berkeley, CA (with Nate and Kai), is a Phi Beta Kappa and Honors alumnus of the University of Oregon and is a Fellow of the Coro Center for Civic Leadership. He is also a huge basketball fan and a political junkie, both of which come in handy at work.
Here's where you'll find Zach Blume (Co-Founder, Managing Partner - Portal A)
June 21, 2018
1:00 PM - 1:45 PM 45 minutes
Brands and Creators: Is This Marriage Working?
Add to Calendar 06/21/2018 13:00 06/21/2018 13:45 America/Los_Angeles Brands and Creators: Is This Marriage Working? The explosion of content and the destruction of conventional media channels have transformed the world of advertising, opening the door for a new creator class who bring their own audiences. But for all of the opportunity in the influencer space, it comes fraught with complexity. Where are we in the evolution of the brand and creator relationship? What have we figured out so far and where is the friction? What tools are helping and what models show promise? | Room 304CD | false MM/DD/YYYY
June 23, 2018
11:30 AM - 12:30 PM 1 hour
A Discussion with the Founders of Portal A
Add to Calendar 06/23/2018 11:30 06/23/2018 12:30 America/Los_Angeles A Discussion with the Founders of Portal A How do you build a studio for a new generation of viewers? Over the past eight years, Portal A has answered that question. With over one billion views on its work, the company has produced a string of hits, partnered with breakthrough talent, and set a new standard in digital entertainment. Join Portal A co-founders Zach Blume, Nate Houghteling, and Kai Hasson for an exclusive fireside chat exploring their journey — from creating web shows out of a basement office in 2010 to becoming the go-to studio for global brands like YouTube, Clorox, Lenovo, Google, Warner Bros., including its flagship project, YouTube Rewind. | Room 253 | false MM/DD/YYYY