Arleta Fowler (Digital Talent and Packaging Agent - CAA)

Arleta Fowler is an Agent in the Digital Talent and Packaging group at leading entertainment and sports agency Creative Artists Agency (CAA). Fowler works closely with many of today’s leading digital talent, including Liza Koshy, Adande Thorne (aka sWooZie), Melvin Gregg, and Timothy DeLaGhetto, among others. In addition to negotiating and securing high-profile deals for her clients in the digital landscape, Fowler specializes in driving her clients’ businesses across multiple verticals, including the areas of television, film, and brand partnerships, of which she has worked with companies including Beats By Dre, Victoria’s Secret, MAC, and Nike. Fowler also identifies and develops new business opportunities in the digital space for traditional talent, working with such clients as Nicola Formichetti and Yara Shahidi. Fowler began her career at Discovery Channel. She joined CAA in 2005. Fowler graduated from Howard University with a BA in Mass Communications.

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