FreeWheel’s Co-Founder and Co-CEO, Doug Knopper drives the Company’s global business initiatives and guides its mission, values, and strategy. Under Doug’s leadership, FreeWheel has provided technological infrastructure addressing the rising needs of the largest entertainment companies in the world, including ESPN, VEVO, NBC Universal, DirecTV, Turner, AOL and others. Prior to co-founding FreeWheel in 2007, Doug spent six years as SVP/General Manager at DoubleClick in New York and London, responsible for the global ad serving technology group. Before joining DoubleClick, Doug served as CEO of Bitpass, a leading company in micropayments technology. Prior to that, Doug was a leader at advertising agencies and broadcasting companies, including Lowe and Partners, TBWA/Chiat Day, J. Walter Thompson, and Bonneville Broadcasting. Doug has been named one of "50 Online People to Know" by Media Magazine, and is a sought-after speaker for industry events. He holds an MBA from Georgetown University and a B.A. with honors from the University of Michigan.
Here's where you'll find Doug Knopper (CEO - Freewheel)
June 23, 2017
4:00 PM - 4:45 PM 45 minutes
Technology Tsunami! How VR, Digital Distribution, Virtual Actors, and Collaborative Tools Are Transforming Hollywood
Add to Calendar 06/23/2017 16:00 PM 06/23/2017 16:45 PM America/Los_Angeles Technology Tsunami! How VR, Digital Distribution, Virtual Actors, and Collaborative Tools Are Transforming Hollywood The digital revolution has had a radically transformative impact on the entertainment industry. The value of traditional celebrities has been declining over the past decade and may fall precipitously with Generation Z, for whom the biggest celebrities are YouTubers, not movie stars. The distribution model has also been upended with power shifting to players like Netflix. Will this lead to an irrevocable restructuring of the business of movies and TV — one which cuts out middlemen like traditional studios? Lastly, with the rise of VR/AR, will human actors make way for virtual ones? The consequence of these trends is that, in a decade, the Hollywood of old may well look more like the Silicon Valley venture capital model. | Industry Keynote Stage | false MM/DD/YYYY