Elyssa T. Starkman is the Director of Programming & Development at Cheddar, a live on demand video news network focused on covering the most innovative products, technologies, and stories transforming our lives. At Cheddar, Elyssa oversees the development and production of short and long form content for social, o&o and partner properties including the Cheddar Spotlight show on Spotify and The Point w/ Jon Steinberg on Fusion. Prior to joining Cheddar she worked on the content teams at Beautycon, Refinery29 & Popsugar where she created editorial content as well as partnerships for some of the biggest advertisers in the world. Before moving to the publisher side, Elyssa spent over 7 years working in branded entertainment, 3 years as a producer on America's and Canada's Next Top Model and as a photo editor/producer.
Here's where you'll find Elyssa Starkman (Director of Programming & Development - Cheddar)
June 22, 2018
11:00 AM - 11:45 AM 45 minutes
Demystifying Demographics: The Secrets of Targeting Audiences Through Platform, Content, and Format
Add to Calendar 06/22/2018 11:00 06/22/2018 11:45 America/Los_Angeles Demystifying Demographics: The Secrets of Targeting Audiences Through Platform, Content, and Format As digital video has exploded over the last decade, so too have the opportunities for content producers, social platforms and, most importantly, video-hungry audiences! Hear how today’s top content producers figured out the magic behind successfully reaching target audiences across the multiple distribution outlets available today. | Room 304CD | false MM/DD/YYYY