Ali spent years at YouTube working with creators to help them succeed. Earlier this year he moved from London to LA to become a Channel Strategist for YouTube Originals. Today he optimizes YouTube Original content, helping it to find the right audience. He enjoys the vlogbrothers and spends entirely too much time looking at spreadsheets.
Here's where you'll find Ali Jardine (Channel Strategist - YouTube Originals)
June 23, 2018
2:30 PM - 3:30 PM 1 hour
Pivot: The What, Why, and How of Changing Your Content Strategy
Add to Calendar 06/23/2018 14:30 06/23/2018 15:30 America/Los_Angeles Pivot: The What, Why, and How of Changing Your Content Strategy No format is popular forever, on YouTube or the rest of the media world. So how do you adapt? How do you test new formats without alienating your current audience? How do you use YouTube analytics to measure your results? How do you balance what you want to do with what the audience wants to see from you? | Room 260 | false MM/DD/YYYY