Dot Lung, most commonly known as the Mother of Social Media Dragons, is a Social Media Marketing Director & the founder of Barcelona's Virtual Reality laboratory, 360VR.BARCELONA. Originally from Los Angeles, she's been helping businesses develop growth strategies to maximize the power of their social media presence and increase the success of their online marketing efforts. Having worked on cross cultural campaigns in over a dozen countries, she's been behind the launch of Instagram accounts and social media campaigns for the world's most recognized new media design brands: Motionographer, F5 New York, OFFF Barcelona, Reasons To Be Creative UK, Sónar+D & Off Sónar. She's also worked on global campaigns & digital strategy with brands like Volkswagen, SEAT, Mattel, Fisher-Price, OCB and many many more. Her favorite social media network is Instagram!
Here's where you'll find Dot Lung (Founder and Social Media Marketing Director - 360VR.BARCELONA)
June 21, 2018
3:00 PM - 3:45 PM 45 minutes
SPONSORED SESSION: Stand Up and Stand Out: The Power of Storytelling
Add to Calendar 06/21/2018 15:00 06/21/2018 15:45 America/Los_Angeles SPONSORED SESSION: Stand Up and Stand Out: The Power of Storytelling Now, more than ever, consumers expect brands to be socially responsible, take a stand (and stand up) for issues that matter. Storytelling has the power to drive change, but how can brands and creators harness it for good? Attendees will learn how to integrate storytelling and purpose by harnessing key principles from content creation and social impact. This session will provide specific tactics and case studies for leveraging social good storytelling to achieve business and content goals. | Room 303A | false MM/DD/YYYY