Kimberly Phan
NA Senior Director of Measurement and Analytics
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Kimberly Phan is an award-winning and data-driven marketing professional who pioneers creative solutions that drive results for global brands. She is currently the Senior Director of Measurement & Analytics (North America) at creator company Whalar.
In this role, she oversees cross-channel measurement strategies and is responsible for developing analytical approaches for owned social and influencer content across consumer and entertainment brands.
She's worked with a plethora of brands, including Netflix, Amazon, Showtime, Warner, Amazon, Spotify, DIRECTV, and more.
Industry Track
Creator Economy Measurement Deep Dive
Location: Anaheim Ballroom C
Friday, June 28
11:00 am - 11:45 am
Featuring: Zach Ferraro, Michael J Lambie, Josh Sadowski and more
Participants