Gwen Miller

Sr. Director, Creator Growth

Gwen Miller is Sr. Director, Creator Growth for Mythical Entertainment where she works to grow channels as part of Mythical's Creator Accelerator. Previously, Gwen was Sr. Director, YouTube Strategy at Hearst, working on such storied brands as Cosmopolitan, Elle, Esquire, and Men's Health and VP, Content at Kin, a digital women's lifestyle company, where she brought recognizable talent such as Tia Mowry, Adrienne Houghton, and Tori Spelling to the digital screen. Other past roles include Endemol Shine and Discovery, among a variety of other entertainment companies. In her free time, Gwen attempts to find out how many books it's feasible to read in one year (turns out, up to 240), is an avid jigsaw puzzler, and plays D&D.

Creator Track

Using Data to Find Your Own Best Practices

Location: Room 210

Thursday, June 27

10:00 am - 10:45 am

Featuring: Gwen Miller

This is not your typical YouTube guru session. Your audience is unique; no two audiences interact with content in quite the same way, so a one-size-fits-all strategy will NOT help grow your channel. In this session, we will arm you with the practical knowledge and tools you'll need to deeply understand your audience’s wants, needs, and behaviors so you can maximize your channel's growth and your audience's satisfaction.

Participants


Creator Track

Algorithm Unlocked: Mastering YouTube from Shorts to Screen

Location: Room 204

Thursday, June 27

11:15 am - 12:00 pm

Featuring: Gwen Miller, Rene Ritchie, Todd Beaupré

Dive into the heart of YouTube's algorithm and master every format. In this dynamic session we break down the myths and share cutting-edge best practices. Learn how to navigate copyright laws, access more paths to monetization through the YouTube Partner Program, and harness powerful tools like Gen AI labeling. This is your ultimate guide to thriving on YouTube in a multi-format world.
 

 

 



 

Participants


Industry Track

Masterclass: Unlocking YouTube's Algorithm

Location: Room 303AB

Friday, June 28

12:00 pm - 12:45 pm

Featuring: Rene Ritchie, Todd Beaupré, Gwen Miller

Sponsored. This session cracks the code for YouTube’s algorithm, demystifying what it takes to succeed in a multi-format world. From navigating copyright laws to leveraging advanced monetization paths as well as new gen AI tools for smarter tagging, this masterclass showcases how to build a content portfolio that adapts and excels in today's competitive media landscape.

Participants