Mario Joos
Content Strategist
Mario Joos is a content strategist who has worked with the biggest names in the YouTube industry. Since 2020, Mario has collaborated with creators like MrBeast (250M+subscribers), the Stokes Twins (60M+), and many others.
Mario has provided strategy for over 850 videos, which have accumulated over 12 billion views in the past few years. His proudest achievement includes the $456,000
Squid Game in Real Life video and helping the Stokes Twins become the fastest-growing channel on YouTube in 2024.
Some fun facts about Mario are that he used to be a professional esports player in one of the largest games called Playerunknown's Battlegrounds, which had over 50
million players at the time; Mario also recently created his own YouTube channel, which already gathered over 100K subscribers.
Mario is on a mission to build a company that focuses on better understanding audience preferences to help grow successful channels.
Creator Track
Twitter’s Transformation: The Future of X & Its Creators
Location: Room 202
Friday, June 28
11:15 am - 12:00 pm
Featuring: Michaela Okland, Ellie Schnitt, Farhad Meher-Homji and more
Participants