VidCon Anaheim

Brendan Gahan is the CEO & Co-Founder of Creator Authority, the first dedicated LinkedIn influencer Marketing Agency.

Brendan Gahan has been a driving force in creator marketing trends since 2006. His strategic foresight resulted in two successful agency acquisitions, including the sale of his venture, Epic Signal, to Mekanism, where he ascended to partner and Chief Social Officer. Following Mekanism's acquisition in 2022, Gahan founded Creator Authority. He continues to be a respected figure in the creator economy, serving on the VidCon Advisory Board and was recognized as one of LinkedIn's Top Voices.

Industry Track

LinkedIn: The Sleeping Giant of Influencer Marketing

Location: Ballroom D

Thursday, June 27

12:45 pm - 1:30 pm

Featuring: Pete Cashmore, Brendan Gahan, Jasmine Enberg and more

Discover the transformative journey of LinkedIn, from a professional networking site to a thriving influencer marketing goldmine. LinkedIn has seen explosive creator growth, including a 24% increase in content and the launch of 150K newsletters. Brands are beginning to capitalize on this evolution — engaging with this affluent and professional audience through innovative influencer campaigns. With insights into the platform's recent milestones, including reaching 1 billion users and the launch of tools facilitating creator-brand partnerships, we'll uncover why LinkedIn is now the platform where substance meets influence.

Participants

Pete Cashmore

Founder, MoneyMakers.co

MoneyMakers

Brendan Gahan

Co-Founder & CEO

Creator Authority

Jasmine Enberg

Principal Analyst

EMARKETER

Ruben Hassid

Founder of EasyGen

Jeremy Boissinot

CEO & Cofounder

Favikon

Industry Track

The Beginning of the Middle: Looking Ahead with Early Architects of the Creator Economy

Location: Ballroom AB

Friday, June 28

4:20 pm - 4:55 pm

Featuring: Zach Blume, Matt Gielen, Brendan Gahan and more

What lies ahead as the creator economy enters a new era of maturity? No one knows better than the people responsible for transforming this ecosystem from its earliest days. Don’t miss this conversation about future trends, potential challenges, and untapped opportunities in the evolving creator landscape.

Participants